Jeff Staple about the ABC of Men’s Fashion for Hardy Amies.

‘Style is about being cool with yourself.’ A quote from the latest in our video series with creative director, stylist and curator; Harris Elliott.

Following a successful column in Esquire magazine, in 1964 Hardy Amies wrote the ABC of Men’s Fashion, a witty guide to gentlemen’s style and etiquette. Today, some of the world’s most influential people involved in fashion and creativity give their own view on style and the essentials of men’s fashion.

A Present Plus project for Hardy Amies.